Unfolding an Italian Legacy
Redefining Beauty Industry Standards
In 1987, Adriano Nepa Senior brought his vision of combining superior beauty, unique style, and Italian elegance to life with the launch of his salon brand. He aimed to set a new benchmark in sophistication by creating a business approach that blended quality and style.
With a family legacy of hairdressing virtuosity flowing through his veins, Adriano Senior brought a new vision – a heaven for the exclusive clientele, crème de la crème of the world. After two decades of mastering the craft, his passion ignited the spark for Adriano Nepa Junior, who now leads the family business, sprinkling it with contemporary trends and fresh vibes.
Crowning Glories
The Trusted Hair Stylists of Beauty Queens
Transforming the beauty landscape one strand at a time, our brand has etched its name into the heart of the beauty industry, casting a radiant glow across the Americas. With the glitz and glamour of Los Angeles now playing host to our latest salon, Rodeo Drive in Beverly Hills has become more luxurious.
Our charm proudly made in Italy, has adorned the crowns of numerous celebrities and is now here in Rodeo Drive.
MEET ADRIANO
An Artist of Style, Shaping Global Hair Trends
Adriano Nepa Junior, our Artistic Director, is an Italian hairstylist wielding over thirty years of global experience and has refined his skills in the world’s fashion hubs, such as Turin, Paris, and London.
With his advanced methodologies, he establishes industry standards and influences trends through innovative cuts and strategically designed styles. Under his guiding hand, each team member flourishes into a specialist, expertly embodying our brand’s philosophy to serve our distinguished clientele.
Adriano Nepa
With advanced methodologies
He establishes industry standards and influences trends through innovative cuts and strategically designed styles. Under his guiding hand, each team member flourishes into a specialist, expertly embodying our brand's philosophy to serve our distinguished clientele.
Creating Unique Hairstylists:
Our Canvas, Your Vision
Our team of expert stylists can create a variety of stunning hairstyles, from chic shortcuts to dreamy waves and gorgeous curls. We work closely with fashion industry leaders to design hair looks that reflect current trends and establish new ones.
We aim to help you showcase your most precious accessory – your hair – with confidence and style.